How do I request rates?

Use the contact form and select “A2P SMS Wholesale”. Share target destinations, estimated monthly volumes and traffic type, and our wholesale team will follow up.

We are a route supplier. How do we work with you?

Select “Become a Messaging Supplier” in the contact form and tell us about your routes, connectivity and commercial model.

Do you have direct operator connections?

Connectivity varies by destination and partner. We discuss the specific route characteristics for your destinations during commercial conversations.

What traffic types do you accept?

We focus on legitimate A2P traffic such as OTP, transactional and consent-based marketing messages. Prohibited and fraudulent content is not accepted.

Solutions · Wholesale SMS

Wholesale messaging, built on partnership.

We work with SMS buyers and suppliers to build reliable, commercially sound A2P traffic relationships.

Contact Wholesale Team All solutions

The challenge

Wholesale is a market of trade-offs.

Balancing route quality, cost and reliability across destinations takes constant attention.

Route quality varies by destination and over time
Commercial terms must reflect volume and traffic type
Onboarding new partners takes technical and commercial effort
Grey routes and non-compliant traffic create risk

Our approach

Transparent partnerships and configurable routing.

We discuss destinations, traffic types and volumes openly, agree commercial arrangements that fit, and connect via SMPP or API. Routing policies can be configured around priority, distribution and fallback preferences.

Capabilities

What's included.

For buyers

Termination for A2P traffic with destination-based rate discussions.

For suppliers

A partnership path for route providers to offer capacity.

Routing policies

Priority, percentage-based and fallback routing configuration.

SMPP onboarding

Guided technical setup and testing of new connections.

Integration overview

Standard protocols. Clear onboarding.

Wholesale connections are typically established via SMPP, with HTTP API options for some partners. We agree technical parameters and testing before traffic starts.

SMPP clients

SMS gateways

Aggregator platforms

Billing & rating tools

HTTP APIs

Reporting

Expected operational benefits

What it can change for your team.

Commercial flexibility

Arrangements tailored to your destinations, volumes and traffic profile.

Straightforward onboarding

A clear technical and commercial process to start exchanging traffic.

Configurable routing

Policies that reflect your priorities for quality and cost.

Responsible traffic

A focus on legitimate, compliant A2P use cases.

Outcomes depend on your processes, data and implementation scope. We define success measures together during discovery.

FAQ

Questions, answered.

Solutions

Explore solutions by business need.

Novidera Messaging

Enterprise SMS

Transactional, authentication and notification messaging through an enterprise SMS API or SMPP.

AI × Messaging

AI-Powered Customer Engagement

Combine AI decisions with messaging delivery for timely, personalised customer journeys.

Ready to explore what's possible?

Share a few details about your goals and we'll get back to you with next steps.

Contact Wholesale Team Talk to an Expert

Wholesale messaging, built on partnership.Wholesale messaging, built on partnership.